Thursday, February 21st, 2008
BusinessWeek first published an article entitled ""Blogs Will Change Your Business" in May, 2005. Yesterday they updated the article with twenty-odd pop-up edits and notes, which reflect the changing social media sphere. I thought it would be handy to gather some of the more interesting facts together--we might use some ...
Posted in Social Media Marketing | No Comments »
Monday, January 14th, 2008
I'm a bit late on this, but I wanted to post a quick pointer to Chris Winfield's 10 simple steps to social media success in 2008:
#4 - Meet a Digger a Day. Spend 15 minutes per day (during the week) contacting a new person from Digg via instant message ...
Posted in Social Media Marketing | No Comments »
Monday, December 10th, 2007
Before you launch a social media marketing campaign--contacting bloggers for product reviews, posting videos on YouTube, advertising on Facebook, whatever--make sure your house is in order. This article describes ways to make your website a friendly, usable place for social media creators like bloggers, podcasters and video-bloggers.
Get Linkable
Ensure that social ...
Posted in Excerpt | 2 Comments »
Saturday, December 1st, 2007
This is the future home of a blog associated with our new ebook, Getting to First Base: A Social Media Marketing Playbook (whew, that's a regrettably long title). We'll be getting this website sorted out over the next few days for--assuming the stars align--a official launch on Monday, December 10.
Posted in About This Site | 1 Comment »