Archive for the ‘Blogger Relations’ Category

Bad Blogger Relations Etiquette Misses the Target

Tuesday, January 29th, 2008

Yesterday a story ran in the New York Times about popular retailer Target actively ignoring bloggers as part of their PR strategy. The saga began when a blogger from ShapingYouth.org contacted Target about a questionably-designed ad showing a woman splayed across a large Target 'bull's eye' pattern. Target's PR team responded ...

We Added a Sample Chapter on Blogger Relations

Tuesday, December 18th, 2007

I was looking at the web stats for this site today. Not surprisingly, after the home page, the most popular page on this site is the sample chapters page. People want to try before they buy, and that's great. I went and perused the sample chapters that we had posted. We ...

Chris Anderson Gets Screwed by AT&T and the World Learns About It

Thursday, December 13th, 2007

As a Canadian living abroad (with a Canadian cell phone) I can sympathize with how it feels to get screwed by your service provider. I was feeling especially annoyed, until I read Chris Anderson's post about his very costly trip abroad with the iPhone: I've just got back from ten days ...